How One Listing Launched a City to the Top

What’s in a listing? 

Turns out, one listing can make a world of difference! Our colleagues at Move, Inc., who manage realtor.com/international, track the international traffic to the site. Their data is quite helpful in deciphering which countries are most interested in U.S. properties, and which cities are of most interest to those visitors.

We don’t typically see much variation in the top destinations searched by international visitors, so when they noticed that Detroit had jumped 24 spots to the #2 ranking last month, they decided to take a closer look. They found one listing made all the difference – read more here.

Cynthia Fauth

Cindy Fauth (AHWD, CIPS, ePRO, RCE) is Director of Global Marketing & Communications for the National Association of REALTORS® Commercial & Global Services division. She joined NAR in September 2009, and lends her expertise to the promotion and growth of the Certified International Property Specialist (CIPS) designation, At Home with Diversity certification, and International REALTOR® membership, along with the many other programs NAR Commercial & Global Services offers.

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